K-beauty that Moves The world forward.
GLOBAL DISTRIBUTION • BRAND PARTNERSHIP
We connect the value of K-beauty with the global market. Empowering innovative brands to grow worldwide.
Beauty Connections.
K-Beauty to America, Your Glow to the World.
B&F America Inc. connects innovative Korean beauty brands with the U.S. market, guiding them as they grow and establish their presence on a global stage.
This section offers a closer look at who we are, the philosophy behind our work, and how we help brands communicate their value to American consumers in the most authentic way.
We are more than a distributor. Our role is to identify potential, refine brand identity for the U.S. market, and ensure that every message delivered to consumers is clear, meaningful, and aligned with the brand’s true essence. From strategic marketing and branding to distribution and long-term growth planning, we build the foundation that allows each brand to thrive.
What We do
Marketing
In the US, marketing needs to be approached in a new way
Branding
Bringing an international brand with the US can be difficult. We provide consultation and focus on branding for the American market.
Manufacturing
We help manage the entire manufacturing process from design, formulation, product testing, developing, and production.
Brand Sourcing
We source from indie to major brands - we choose brands with innovative minds and trustworthy products we can present to our customers.
Retail Distribution
Once branding and marketing is settled, you're ready for wholesale and retail sales.
Influencer Marketing
Once key creators are aligned and campaigns are activated, you're ready to drive brand awareness and high-impact conversions.
